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About Investing Desk

Plain-English guides to investing in the UK. We explain how ISAs, pensions, funds and investment platforms work, check every figure against official sources, and show you the date we last checked it.

Why we exist

We think people make better decisions when they understand how things work first: what an account is for, what it costs and what the risks are. Every guide starts there, and anything we earn money from is clearly labelled.

Who we are

Tom Ashby, Editor. Self-directed UK investor for 14 years, writing plain-English guides to ISAs, pensions and investing costs.

Our editor writes under a pen name to keep their investing writing separate from their day job. Everything we say about their experience is true.

What we cover

Our guides cover the decisions most UK investors face: which account to use, what it costs, what to hold in it and how the tax rules work. Each topic has its own section:

We write for people in the UK, so figures, allowances and rules are the UK versions for the current tax year unless a guide says otherwise.

How we check our facts

Every allowance, limit, rate and date in a guide comes from a primary source: GOV.UK and HMRC for tax rules, the Financial Conduct Authority for regulation, the Financial Services Compensation Scheme for protection limits, and MoneyHelper for government-backed guidance. Each guide lists its sources at the end and shows the date we last checked them. When the rules change, as they will when the cash ISA limit falls for under-65s in April 2027, we update the guide and the date.

Worked examples and charts are calculated in code from the figures stated alongside them, so the numbers you read and the numbers in the charts always match.

What we don't do

We don't give personal financial advice, tip shares or predict markets. Our guides explain how things work so you can make your own decisions or have a better conversation with a regulated adviser. If you need a personal recommendation, MoneyHelper explains how to find an adviser and what it costs.

How we work

Read our editorial policy for how we research and fact-check, our risk warning, and how the site is funded. No provider can pay to change what a guide says.

Spotted a mistake?

Email info@investingdesk.co.uk with the page and what you think is wrong. We check every report against the source, and if we got something wrong we correct the guide and update its fact-checked date.

Company details

Investing Desk is published by Dailotte Consulting Ltd, a company registered in England and Wales (company number 15601872). Contact: info@investingdesk.co.uk.